Join Zane Griggs in the pursuit of optimal health and longevity.
Free Guide: How to Fuel Your Body for Muscle Gain and Longevity
Exclusive guide with expert tips on optimizing muscle retention, fat loss, and boosting metabolic health.
Premium Beef Box from The Beef Initiative, designed to complement your health goals.
Enter to win our GIVEAWAY of a 10-pound box of The Cleanest Beef in the Nation direct from your rancher.
Nutrition and Fitness Plan curated by Zane Griggs to support your health journey, using high-quality beef as a primary source of nutrition.
Why Zane Griggs & The Beef Initiative?
Boost Muscle Retention with Quality Nutrition
Zane Griggs emphasizes the importance of protein from clean, natural sources like clean local beef to maintain muscle mass, especially as we age
Sustainable and Ethical Farming
We pride ourselves on raising The Cleanest Beef in the Nation! With regenerative grazing, you can eat with confidence, knowing you're not just fueling your body but improving the landscape and supporting farming practices that heal the earth.
Metabolic Health through Food Sovereignty
The Beef Initiative provides traceable, nutrient-dense beef from regenerative farming practices, allowing you to regain control of your food supply and support sustainable agriculture.
Optimize Your Health
Fuel Your Strength and Longevity with Zane Griggs and The Beef Initiative
What's at "STEAK"?
Like it or not, your choices for eating healthy food (especially meat) are shrinking by the day.
Every single week a new customer tells us that "the beef at the grocery store just isn't the same"....
Unless you break free from the corporate food system entirely, Big Food is working to ensure that your options get worse every year.
Did you know...
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4 massive corporations control 85% of American beef
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The USDA lets those same corporations "self-police" their processing plants.
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That grocery store beef is often "wet-aged" (sealed in a bag) for up to a month before being sold as "fresh" in the store.
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Beef labeled "product of the USA" can be raised and slaughtered overseas, and shipped here to be ground up (often pieces of hundreds of cows at a time).